PPEF Now Providing Enrollment Services Under the Health Care Law (ObamaCare)

Call Our New Toll Free Number: 1-800-803-8508


The day has finally arrived: on October 1st, 2013, residents of New York will be able to enroll in cheaper health coverage under the Affordable Care Act (ObamaCare).  The new coverage is available to individuals, families and small businesses: and the Public Policy and Education Fund (PPEF) will be here to help you every step of the way!

NY State of Health, The Official Health Plan Marketplace (formerly called the New York Health Benefit Exchange) will make it easier and more affordable for New Yorkers to get covered.  Health plans offered through the Marketplace include a comprehensive set of benefits.  The Marketplace will enroll people both in public programs like Medicaid and private plans for those with higher incomes.  And if your income is up to four times the Federal Poverty Level (somewhat over $90,000 a year for a family of four), you’ll be eligible for financial assistance, called “premium tax credits,” to help you with the cost.  People now buying coverage directly from a health insurer can expect a savings of over 50% on their health coverage!

PPEF now has staff called “navigators” to advise residents of their choices concerning health coverage and to enroll consumers and small businesses in health plans or public insurance programs approved by the Marketplace or New York State.

PPEF Navigators are salaried employees that we pay through state funds. Our help is free to prospective enrollees.  Unlike, for example brokers, they do not receive a commission or any other compensation tied to enrollment.


We encourage you to call us at our toll free number of 1-800-803-8508 if you are interested in enrolling or to encourage anyone you know who’s interested in coverage to contact us!  You can also email Jennifer Brinker, our Principal Navigator at jbrinker@ppefny.org.


We serve residents in these counties:

  • in Western New York: Erie and Niagara counties

  • in the Capital District: Albany, Schenectady, Rensselaer, Schoharie, Columbia and Greene counties

  • in the Hudson Valley: Ulster, Dutchess, Orange and Sullivan counties


Residents in other counties should visit the Marketplace web page for information about navigators in their county or borough (in the case of New York City): http://healthbenefitexchange.ny.gov/IPANavigatorMap.